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Local coffee company sets plans for move



Tami Hart

Argus Observer

ONTARIO

In the words of Jolts and Juice owners Dennis Hart and Todd Heinz, the Ontario coffee company is "expanding the empire" with a new site set to open soon in the Ontario Marketplace. But exactly where in the Marketplace Jolts and Juice will expand to is anybody's guess - and Heinz and Hart are not talking, at least not seriously.

Even Mark Zimel, the Portland-based developer responsible for the Ontario Marketplace is not saying much, other than Jolts and Juice will be joining other retailers in the new complex.

A sign posted on the vacant Aikens building has led to speculation in the community it will be the home of the additional Jolts and Juice site. A flyer posted at the counter of the downtown location sets out a number of "facts" regarding the Jolts and Juice expansion that, if taken separately, according to Heinz, are completely true. One fact, "the current 72,000 square foot building is not enough and the walls must come tumbling down," coupled with another fact "in its place plans are in the works to build a structure in excess of 100,000 square feet to accommodate state of the art equipment" could lead one to believe the Jolts and Juice owners are serious about inhabiting the space left behind by Aikens.

Then again, it could be another tongue in cheek prank by the two men who are notorious for their sense of fun and sense of humor.

"I just say, let the people come and find us and wait and see," Hart said. "We do challenge people to find us."

"They have signed a lease to come into the Marketplace," Zimel said. "That doesn't mean they're eliminating the downtown store."

That is one fact the pair want to be very clear on.

"We are not closing this store," Heinz said. "We're attacking the Idaho front, the Starbuckian front."

Heinz said they hope to expand their customer base and get more people exposed to the Jolts and Juice name and what they are all about - quality gourmet coffee, quality service and a "funky way of doing things."

But will that fun and funky atmosphere survive an expansion to the marketplace?

"It will probably be more overwhelming than this one," Hart said. "Just know that it will be. We're not backing off at all."

Heinz and Hart have been vocal proponents for revitalizing downtown Ontario and do not see their expansion to the marketplace as giving up on downtown business.

"By no means are we giving up on downtown," Heinz said. "Downtown is thriving now."

He cited the newly-opened Romio's Pizza and Pasta as a great addition to the downtown.

Heinz said it will be up to downtown merchants to capitalize on the business from the marketplace and to design a marketing strategy to bring new customers downtown.

The new Jolts and Juice location will feature a drive-thru, more inside seating and outside patio seating, Heinz said.

"Jolts and Juice will be making a stir in the Ontario Marketplace," Hart said. "I can guarantee you that."

But where, still remains anyone's guess.

Tami Hart is a reporter for the Argus Observer. She can be contacted at (541) 889-5387, or by e-mail, TamiH@argusobserver.com.




Comment Blog - Note: All Comments Subject To Approval

No Dhimmi wrote on Aug 14, 2009 9:38 PM:

" Islam is a woman-hating, human-enslaving ideology that should NOT be taught in our public schools. It's obvious the Saudis and the rest of the Muslim fanatics who are trying to take over the world have bought off the State of Oregon. Expect lawsuits.

And this isn't "racist," because Islam is not a race, anymore than Communism or Nazism are races, both of which killed far fewer people than Islam.

Disgusting. "

anonymous wrote on Aug 10, 2009 2:19 AM:

" The girl was Latasha Rodriguez "

Cody W. Ables wrote on May 16, 2008 11:04 PM:

" May 16, 2008

Here is something that we should all read. This is a letter from an angry woman in New Jersey regarding the War in Iraq and all of the war’s negative publicity. Pay attention.

'Are we fighting a war on terror or aren't we? Was it or was it not started by Islamic people who brought it to our shores on September 11, 2001?

Were people from all over the world, mostly Americans, not brutally murdered that day, in downtown Manhattan, across the Potomac from our nation's capitol and in a field in Pennsylvania?

Did nearly three-thousand men, women and children die a horrible, burning or crushing death that day, or didn't they?

And I'm supposed to care that a copy of the Koran was 'desecrated' when an overworked American soldier kicked it or got it wet?...Well, I don't. I don't care at all.

I'll start caring when Osama bin Laden turns himself in and repents for incinerating all those innocent people on 9/11.

I'll care about the Koran when the fanatics in the Middle East start caring about the Holy Bible, the mere possession of which is a crime in Saudi Arabia .

I'll care when these thugs tell the world they are sorry for hacking off Nick Berg's head while Berg screamed through his gurgling slashed throat.

I'll care when the cowardly so-called 'insurgents' in Iraq come out and fight like men instead of disrespecting their own religion by hiding in mosques.

I'll care when the mindless zealots who blow themselves up in search of nirvana care about the innocent children within range of their suicide bombs.

I'll care when the American media stops pretending that their First Amendment liberties are somehow derived from international law instead of the United States Constitution's Bill of Rights.

In the meantime, when I hear a story about a brave marine roughing up an Iraqi terrorist to obtain information, know this: I don't care.

When I see a fuzzy photo of a pile of naked Iraqi prisoners who have been humiliated in what amounts to a college-hazing incident, rest assured: I don't care.

When I see a wounded terrorist get shot in the head when he is told not to move because he might be booby-trapped, you can take it to the bank: I don't care.

When I hear that a prisoner, who was issued a Koran and a prayer mat, and fed 'special' food that is paid for by my tax dollars, is complaining that his holy book is being 'mishandled,' you can absolutely believe in your heart of hearts: I don't care.

Sooner or later, it'll get to the people responsible for this ridiculous behavior!

If you don't agree, then by all means quit reading. Should you choose to do so, then please don't complain when more atrocities committed by radical Muslims happen here in our great Country! And may I add:

'Some people spend an entire lifetime wondering if they made a difference in the world. But, the Marines don't have that problem' -- Ronald Reagan

I have another quote that I would like to add

'If we ever forget that we're One Nation Under God, then we will be a nation gone under.' Also by.. Ronald Reagan

One last thought for the day:

In case we find ourselves starting to believe all the Anti-American sentiment and negativity, we should remember England 's Prime Minister Tony Blair's words during a recent interview. When asked by one of his Parliament members why he believes so much in America , he said: 'A simple way to take measure of a country is to look at how many want in.. And how many want out.'

Only two defining forces have ever offered to die for you:
1. Jesus Christ
2. The American G. I.
Important for us all!!!!
One died for your soul, the other for your freedom.

MANY SEEM TO FORGET BOTH OF THEM. AMEN!’


I hope you take this woman’s viewpoint into consideration. It closely parallels my own. As I begin my journey in becoming a soldier of the greatest country in the world, hearing this woman’s words sets my heart at ease. It is warming to know that there are people in this great country who still care about those men and women who have no choice.


Cody W. Ables
U.S. Air Force Academy 2012
"


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